Charlie by Revlon (print1970s)

The representation of the woman in this advert is arises out of its historic period.Young, working women were set as the target audience, and the ads were said to represent the "new woman" of the era. The 1970s woman was 

The Charlie brand, which in its heyday was aimed at 11- to 18-year-old girls, was the market leader in the 70s.
Launched in 1973, the brand became a global success, and featured actress Shelley Hack, Tiffany Welles in the 'Charlie's Angels' TV series, as the face of the brand.

This fragrance does not use a typical skinny, large breasted, long haired, super model, it uses someone that you could see when you walk down the street. she is not wearing a really tight dress to try and attract men, she is wearing, almost men clothes, but trousers and she has short hair. this represents her as not being eye-candy to the men but to appeal to woman to wear what they want to wear not what they think men will want them to wear.